Privacy Policy

Last updated: September 29, 2026

GoSteady LLC ("GoSteady," "we," "us," or "our") respects your privacy. This Privacy Policy explains how we collect, use, and share information when you visit gosteady.co (the "Site") and when you use a GoSteady device (such as the GoSteady rollator accessory or walker cap) and the GoSteady app (together with the Site, the "Service"). GoSteady helps family caregivers and the people they care for understand daily walking activity.

Information We Collect

When you visit our Site, sign up for updates, or begin checkout, we collect:

• Email address
• First name (if provided)
• Contact and delivery information you submit during checkout, including your name, phone number, and shipping address
• Order and payment status. Payment-card details are handled by our payment provider and are not stored by GoSteady.

We also automatically collect certain technical data when you visit the Site:

• Pages visited and time spent on the Site
• Referring website or source
• Browser type and device information
• Approximate geographic location (country/region level)

When you use a GoSteady device and app, we collect:

• Account information — name, email, mobile phone number, your relationship to the person using the device, and, if you are a Care Circle member, your assistance-alert preferences and consent.
• Care-recipient information — a display name and details you provide about the person whose walking activity is monitored.
• Activity & device data from the device — estimated active time, distance, and (for some devices) steps per session, derived movement metrics, and device health such as battery level, cellular signal, and firmware version. The device measures motion with onboard sensors. It has no microphone or camera, does not collect audio or images, and does not track location except as described below.
• Location (assistance feature only) — where the assistance feature is available and has been set up, the device uses satellite positioning (GPS) to find its location only when the assistance button is pressed or a test is run. We collect the coordinates, their estimated accuracy, and when they were captured. We do not collect location continuously or at any other time.
• Assistance records — for each assistance request or test: when the button was pressed, and when the request was sent or cancelled; the location described above; which Care Circle members we called or texted, and whether each call or text was delivered or answered; and any acknowledgements or responses.
• Usage and technical data — logs and diagnostics used to operate and improve the Service.

Founding Families, Research, and Beta Testing

Joining Founding Families signs you up for early-access and product-launch emails. Joining is free and does not place an order. You can unsubscribe by contacting support@gosteady.co.

When joining, you tell us whether you use a walker or rollator, help someone who does, both, or neither. Research and beta applications may also ask about device use, living situation, city and state, and willingness to provide feedback. We use these answers to review research and testing fit and contact applicants. If you select an interview or beta opportunity, you can optionally provide a phone number for follow-up about that opportunity. After signup, you can also optionally tell us what interested you about GoSteady to help us understand product interest.

Applying for research or beta testing does not enroll you in marketing emails. A separate Founding Families opt-in records that choice. We keep participation choices and source/referral information with your contact record, and keep reviewed eligibility separate from an application. Contact us to correct or remove your information.

We do not send relationship answers, application responses, living situation, research notes, product-interest answers, or eligibility decisions to advertising platforms. We do not run session replay on the research or Founding Families follow-up pages.

How We Use Your Information

• Provide the Service — show walking-activity summaries and trends to authorized users.
• Send assistance alerts — when the assistance button is pressed, call and text the Care Circle members who have turned on assistance alerts, including the location described above, and keep a record of each request and its delivery.
• Send updates about GoSteady and the account/activity communications you sign up for (including SMS — see below).
• Process and fulfill orders, contact you about your order, and provide customer support.
• Verify your identity and secure your account (one-time login codes / 2FA).
• Understand how visitors use our Site and measure advertising effectiveness, to improve.
• Maintain, troubleshoot, secure, and improve the Service and our devices, and comply with law.

Health-Related Information

Walking-activity data can relate to a person's wellbeing, and location collected during an assistance request is precise. We treat both as sensitive and apply the protections in this policy. GoSteady is a general wellness and activity-monitoring product, not a medical or diagnostic service (see our Terms of Service). When GoSteady provides the Service to a healthcare facility under a separate agreement, additional data-protection terms (including HIPAA terms where applicable) govern that relationship.

SMS / Text Messaging

If you provide your mobile number and opt in, we send (a) one-time login verification codes and (b) account and activity notifications (for example, a low-activity check-in suggestion), and (c) if you are a Care Circle member and turn on assistance alerts, assistance-alert texts that include the location of the person you support. Message frequency varies; message and data rates may apply. Reply STOP to opt out and HELP for help. We do not sell, rent, or share your mobile number or your SMS opt-in consent with third parties for their marketing purposes. SMS is delivered via our messaging provider solely to send the messages you signed up for.

Cookies and Tracking Technologies

We use the following third-party services on our Site:

• Plausible Analytics — a privacy-friendly analytics tool that does not use cookies and does not collect personal data. It provides aggregate visitor statistics only.
• Microsoft Clarity — we use session replays and interaction analytics on the public homepage and checkout to understand scrolling, clicks, checkout progress, and usability errors. Form entries are masked, and we do not send entered names, email addresses, phone numbers, shipping addresses, payment-card details, or device activity through this integration. We do not install the recorder in the family portal or on Stripe’s payment pages. Clarity may use cookies and collect technical information such as page URLs, referral sources, device and browser information, and interaction timing. Microsoft processes this information under its Privacy Statement. Browser privacy signals (Global Privacy Control or Do Not Track) disable our replay integration. Where Clarity requires consent, full recordings and cross-page sessions are limited until valid consent is provided.
• Meta Pixel and Conversions API (Facebook) — we use browser and server events to measure the effectiveness of our Facebook advertising. The Meta Pixel may use cookies to track conversions, optimize ads, and build targeted audiences. We send Founding Families signup events. Our retained commerce integration also measures checkout milestones and verified reservation payments when those experiments are active. A signup is not reported as a purchase. Matching information can include advertising click and browser identifiers, browser type (user agent), IP address, and a hashed email address. Meta’s automatic advanced matching can also use hashed contact information available on pages where its pixel runs, such as names and optional phone numbers, to match conversions to Meta accounts. Hashing does not make this information anonymous. We do not send device activity, assistance alerts, location, or payment-card information to Meta. Server attribution records are retained for up to 90 days. We honor Global Privacy Control for Founding Families conversion reporting and the retained checkout integration. You can learn more at Meta's Privacy Policy.
• Reddit Pixel and Conversions API — we measure website visits, checkout milestones, and confirmed reservation deposits to understand our Reddit advertising. Reddit may use cookies and advertising identifiers. Server events can include a hashed email address, Reddit click and browser identifiers, and browser type. Hashing does not make this information anonymous. We do not send names, street addresses, phone numbers, device activity, assistance alerts, or payment-card details through this integration. Server attribution records are retained for up to 90 days. Global Privacy Control suppresses these advertising events. See Reddit’s Privacy Policy.

You can turn off session replay for subsequent visits in this browser. This preference is stored on your device and does not change the separate advertising settings described above.

Turn off session replay in this browser

You can opt out of interest-based advertising through your browser settings or by visiting Your Ad Choices.

How We Share Your Information

We do not sell your personal information. We share it only:

• With people you authorize — e.g., family members or caregivers you invite to view a care recipient's activity. If the assistance feature is set up, the location collected during an assistance request is shared with the Care Circle members who have turned on assistance alerts.
• With service providers that operate the Service on our behalf — for example cloud hosting (Amazon Web Services), our website host (Netlify), SMS delivery, automated voice calling, and mapping services — under contracts that limit their use of the data to providing services to us.
• With Meta (Facebook) and Reddit — conversion event data to measure ad performance, as described above.
• With Microsoft Clarity — public shopping-flow interaction data for usability analysis, as described above.
• For legal reasons — to comply with law, enforce our terms, or protect the rights, safety, and security of users and the public.
• In a business transfer — as part of a merger, acquisition, or sale of assets, subject to this policy.

Data Security and Retention

We use administrative, technical, and physical safeguards designed to protect information, including encryption in transit and at rest and access controls. No method of transmission or storage is completely secure. We retain information for as long as needed to provide the Service and for legitimate business or legal purposes, then delete or de-identify it. This includes assistance records and the location they contain, which we keep only as long as needed to operate and review the assistance feature and for safety and legal purposes. You can request removal at any time by emailing us.

Your Rights

You may request to access, correct, or delete your personal information at any time by contacting us at contact@gosteady.co. You may opt out of SMS at any time by replying STOP. A household can turn off the assistance feature (which stops location collection), and a Care Circle member can turn off assistance alerts, in the app at any time. Depending on where you live, you may have additional rights under applicable privacy laws.

Children

The Service is intended for adults. It is not directed to children under 13, and we do not knowingly collect their personal information.

Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last updated" date.

Contact Us

GoSteady LLC
3049 Lawrence Street, Denver, CO 80205
contact@gosteady.co